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FITV12-208: Television Commercials and Music Videos


In this highly practical, workshop-based, advanced subject, students work in teams to produce television commercials and music videos. The subject explores a range of production and stylistic approaches to the creation of television commercials and music videos for different screens, including television, company websites, YouTube, Apple TV, NETFLIX, STAN, and other streaming services.

Subject details

FacultyFaculty of Society & Design
Semesters offered
  • September 2021 [Standard Offering]
  • September 2022 [Standard Offering]
Study areas
  • Communication and Creative Media
Subject fees
  • Commencing in 2020: $4,340
  • Commencing in 2021: $3,890

Learning outcomes

1. Critically assess and evaluate different forms, styles and genres of television commercials and music videos.
2. Develop and design detailed synopses and treatments for television commercials and music videos.
3. Develop and design essential pre-production documents; such as storyboards, shot-lists and filming schedules for the production of television commercials and music videos.
4. Demonstrate the necessary skills to work collaboratively in a creative team to produce television commercials and music videos.
5. Produce, direct, film, and edit television commercials and music videos.

Enrolment requirements

Requisites: ?


Restrictions: ?


Subject outlines

Subject dates

Standard Offering
Enrolment opens02/08/2020
Semester start14/09/2020
Subject start14/09/2020
Cancellation 1?28/09/2020
Cancellation 2?05/10/2020
Last enrolment27/09/2020
Withdraw – Financial?10/10/2020
Withdraw – Academic?31/10/2020
Teaching census?09/10/2020