General Information
Building on initial planning and development undertaken in 'Business Planning for Entrepreneurial Ventures Part A,' in student teams of three to four, you will research a business opportunity of your team's choice and develop a complete and comprehensive implementation plan that could be presented to potential providers of venture capital or other financiers. This subject requires the application and integration of material from the Part A subject, and deals with the critical action steps that entrepreneurs must take in launching a new venture. Students will gain valuable insights and experience through the research, planning and analysis undertaken.
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Details
Academic unit: Bond Business School Subject code: GMBA70-307 Subject title: Business Planning for Entrepreneurial Ventures Part B Subject level: Postgraduate Semester/Year: January 2020 Credit points: 5.000 -
Delivery & attendance
Timetable: https://bond.edu.au/timetable Delivery mode: Intensive Workload items: - Seminar: x1 (Total hours: 4.5) - Seminar 1
- Seminar: x1 (Total hours: 4.5) - Seminar 2
- Personal Study Hours: x6 (Total hours: 51) - Study time and reviewing materials
Attendance and learning activities: BBT Study tour week. Attendance at all scheduled sessions is expected. Students are expected to notify the instructor of any absences with as much advance notice as possible. -
Resources
Prescribed resources: Journals
- Sahlman, William (1997). How to Write a Great Business Plan. Harvard Business Review Available at: http://search.ebscohost.com/login.aspx? direct=true&db=bth&AN=9706292953&site=ehost-live&scope=site
Others
- Greene, Francis J. & Hopp, Christian (2017). Research: Writing a Business Plan Makes Your Start Up More Likely to Succeed. Harvard Business Review Available at: https://hbr.org/2017/07/research-writing -a-business-plan-makes-your-startup-more - likely-to-succeed?referral=03758&cm _vc=rr_item_page.top_right
- Ovans, Andrea (2015). What is a Business Model?. Harvard Business Review Available at: https://hbr.org/2015/01/what-is-a-busine ss-model
- Garage Technology Ventures (2019). Perfecting Your Pitch. Garage Technology Ventures Available at: https://www.garage.com/resources/perfecting-your-pitch/
iLearn@Bond & Email: iLearn@Bond is the online learning environment at Bond University and is used to provide access to subject materials, lecture recordings and detailed subject information regarding the subject curriculum, assessment and timing. Both iLearn and the Student Email facility are used to provide important subject notifications. Additionally, official correspondence from the University will be forwarded to students’ Bond email account and must be monitored by the student. To access these services, log on to the Student Portal from the Bond University website as www.bond.edu.au
| Academic unit: | Bond Business School |
|---|---|
| Subject code: | GMBA70-307 |
| Subject title: | Business Planning for Entrepreneurial Ventures Part B |
| Subject level: | Postgraduate |
| Semester/Year: | January 2020 |
| Credit points: | 5.000 |
| Timetable: | https://bond.edu.au/timetable |
|---|---|
| Delivery mode: | Intensive |
| Workload items: |
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| Attendance and learning activities: | BBT Study tour week. Attendance at all scheduled sessions is expected. Students are expected to notify the instructor of any absences with as much advance notice as possible. |
| Prescribed resources: | Journals
Others
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|---|---|
| iLearn@Bond & Email: | iLearn@Bond is the online learning environment at Bond University and is used to provide access to subject materials, lecture recordings and detailed subject information regarding the subject curriculum, assessment and timing. Both iLearn and the Student Email facility are used to provide important subject notifications. Additionally, official correspondence from the University will be forwarded to students’ Bond email account and must be monitored by the student. To access these services, log on to the Student Portal from the Bond University website as www.bond.edu.au |
Enrolment requirements
| Requisites: |
Nil |
|---|---|
| Assumed knowledge: |
Assumed knowledge is the minimum level of knowledge of a subject area that students are assumed to have acquired through previous study. It is the responsibility of students to ensure they meet the assumed knowledge expectations of the subject. Students who do not possess this prior knowledge are strongly recommended against enrolling and do so at their own risk. No concessions will be made for students’ lack of prior knowledge. Assumed Prior Learning (or equivalent):
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| Restrictions: |
Nil |
Assurance of learning
Assurance of Learning means that universities take responsibility for creating, monitoring and updating curriculum, teaching and assessment so that students graduate with the knowledge, skills and attributes they need for employability and/or further study.
At Bond University, we carefully develop subject and program outcomes to ensure that student learning in each subject contributes to the whole student experience. Students are encouraged to carefully read and consider subject and program outcomes as combined elements.
Program Learning Outcomes (PLOs)
Program Learning Outcomes provide a broad and measurable set of standards that incorporate a range of knowledge and skills that will be achieved on completion of the program. If you are undertaking this subject as part of a degree program, you should refer to the relevant degree program outcomes and graduate attributes as they relate to this subject.
Subject Learning Outcomes (SLOs)
On successful completion of this subject the learner will be able to:
- Critically apply appropriate theoretical frameworks to make entrepreneurial and strategic management decisions.
- Demonstrate an ability to evaluate, improve and contribute to the leadership and/or membership of an effective team.
- Effectively communicate the analysis of a feasible business opportunity through persuasive report writing at a management level.
- Effectively communicate the analysis of a feasible business opportunity by coherently engaging listeners in an oral presentation of your findings.
- Demonstrate ethical thinking and deliberation when making management decisions.
Generative Artificial Intelligence in Assessment
The University acknowledges that Generative Artificial Intelligence (Gen-AI) tools are an important facet of contemporary life. Their use in assessment is considered in line with students’ development of the skills and knowledge which demonstrate learning outcomes and underpin study and career success. Instructions on the use of Gen-AI are given for each assessment task; it is your responsibility to adhere to these instructions.
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Assessment details
Type Task % Timing* Outcomes assessed Essay Reflective Learning Journal: reflecting on professional experiences that students have faced. 30% Ongoing 1,2,4,5 *Peer Review Peer Review. Comprehensive 360 degree review of team and personal performance. 10% Ongoing 2 Oral Pitch Oral Team Presentation of feasibility findings. 15% In Consultation 1,2,3,4,5 Capstone Project Project Overview. Initial summary report. 5% In Consultation 1,2,3,4,5 Capstone Project Feasibility Analysis Report. Final report demonstrating feasibility and resources required to start the business. 40% In Consultation 1,2,3,4,5 - * Assessment timing is indicative of the week that the assessment is due or begins (where conducted over multiple weeks), and is based on the standard University academic calendar
- C = Students must reach a level of competency to successfully complete this assessment.
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Assessment criteria
Assessment criteria
High Distinction 85-100 Outstanding or exemplary performance in the following areas: interpretative ability; intellectual initiative in response to questions; mastery of the skills required by the subject, general levels of knowledge and analytic ability or clear thinking. Distinction 75-84 Usually awarded to students whose performance goes well beyond the minimum requirements set for tasks required in assessment, and who perform well in most of the above areas. Credit 65-74 Usually awarded to students whose performance is considered to go beyond the minimum requirements for work set for assessment. Assessable work is typically characterised by a strong performance in some of the capacities listed above. Pass 50-64 Usually awarded to students whose performance meets the requirements set for work provided for assessment. Fail 0-49 Usually awarded to students whose performance is not considered to meet the minimum requirements set for particular tasks. The fail grade may be a result of insufficient preparation, of inattention to assignment guidelines or lack of academic ability. A frequent cause of failure is lack of attention to subject or assignment guidelines. Quality assurance
For the purposes of quality assurance, Bond University conducts an evaluation process to measure and document student assessment as evidence of the extent to which program and subject learning outcomes are achieved. Some examples of student work will be retained for potential research and quality auditing purposes only. Any student work used will be treated confidentially and no student grades will be affected.
| Type | Task | % | Timing* | Outcomes assessed |
|---|---|---|---|---|
| Essay | Reflective Learning Journal: reflecting on professional experiences that students have faced. | 30% | Ongoing | 1,2,4,5 |
| *Peer Review | Peer Review. Comprehensive 360 degree review of team and personal performance. | 10% | Ongoing | 2 |
| Oral Pitch | Oral Team Presentation of feasibility findings. | 15% | In Consultation | 1,2,3,4,5 |
| Capstone Project | Project Overview. Initial summary report. | 5% | In Consultation | 1,2,3,4,5 |
| Capstone Project | Feasibility Analysis Report. Final report demonstrating feasibility and resources required to start the business. | 40% | In Consultation | 1,2,3,4,5 |
- * Assessment timing is indicative of the week that the assessment is due or begins (where conducted over multiple weeks), and is based on the standard University academic calendar
- C = Students must reach a level of competency to successfully complete this assessment.
Assessment criteria
| High Distinction | 85-100 | Outstanding or exemplary performance in the following areas: interpretative ability; intellectual initiative in response to questions; mastery of the skills required by the subject, general levels of knowledge and analytic ability or clear thinking. |
|---|---|---|
| Distinction | 75-84 | Usually awarded to students whose performance goes well beyond the minimum requirements set for tasks required in assessment, and who perform well in most of the above areas. |
| Credit | 65-74 | Usually awarded to students whose performance is considered to go beyond the minimum requirements for work set for assessment. Assessable work is typically characterised by a strong performance in some of the capacities listed above. |
| Pass | 50-64 | Usually awarded to students whose performance meets the requirements set for work provided for assessment. |
| Fail | 0-49 | Usually awarded to students whose performance is not considered to meet the minimum requirements set for particular tasks. The fail grade may be a result of insufficient preparation, of inattention to assignment guidelines or lack of academic ability. A frequent cause of failure is lack of attention to subject or assignment guidelines. |
Quality assurance
For the purposes of quality assurance, Bond University conducts an evaluation process to measure and document student assessment as evidence of the extent to which program and subject learning outcomes are achieved. Some examples of student work will be retained for potential research and quality auditing purposes only. Any student work used will be treated confidentially and no student grades will be affected.
Study Information
Submission procedures
Students must check the iLearn@Bond subject site for detailed assessment information and submission procedures.
Policy on late submission and extensions
A late penalty will be applied to all overdue assessment tasks unless an extension is granted by the subject coordinator. The standard penalty will be 10% of marks awarded to that assessment per day late with no assessment to be accepted seven days after the due date. Where a student is granted an extension, the penalty of 10% per day late starts from the new due date.
Academic Integrity
University’s Academic Integrity Policy defines plagiarism as the act of misrepresenting as one’s own original work: another’s ideas, interpretations, words, or creative works; and/or one’s own previous ideas, interpretations, words, or creative work without acknowledging that it was used previously (i.e., self-plagiarism). The University considers the act of plagiarising to be a breach of the Student Conduct Code and, therefore, subject to the Discipline Regulations which provide for a range of penalties including the reduction of marks or grades, fines and suspension from the University.
Bond University utilises Originality Reporting software to inform academic integrity.Feedback on assessment
Feedback on assessment will be provided to students within two weeks of the assessment submission due date, as per the Assessment Policy.
Accessibility and Inclusion Support
If you have a disability, illness, injury or health condition that impacts your capacity to complete studies, exams or assessment tasks, it is important you let us know your special requirements, early in the semester. Students will need to make an application for support and submit it with recent, comprehensive documentation at an appointment with a Disability Officer. Students with a disability are encouraged to contact the Disability Office at the earliest possible time, to meet staff and learn about the services available to meet your specific needs. Please note that late notification or failure to disclose your disability can be to your disadvantage as the University cannot guarantee support under such circumstances.
Additional subject information
A peer-evaluation system will be used in this subject to help determine the individual marks for all group assessments. As part of the requirements for Business School quality accreditation, the Bond Business School employs an evaluation process to measure and document student assessment as evidence of the extent to which program and subject learning outcomes are achieved. Some examples of student work will be retained for potential research and quality auditing purposes only. Any student work used will be treated confidentially and no student grades will be affected.
Subject curriculum
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Effectuation
Review of effectual principles emphasizing how teams can take an effectual approach to the start up process and business planning. What makes an effective entrepreneurial team?
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Analysing & assessing a start up
Work through a real life start up case study to investigate the entrepreneurial journey and examine what investors are looking for and how do they analyse start ups. Examines the entrepreneurial and strategic management decisions that founders face when starting a new business.
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Business Models
What are business models? Review of typical business models and how can they be tested in a start up context.
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Target Market Analysis
Correctly identifying the ideal target market is critical for start up success. Using the value proposition canvas and customer empathy mapping to undertake a detailed customer discovery approach so that customer pains and gains are correctly identified as part of feasibility and business planning.
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Financial, Technological & Market Feasibility
Examine the key indicators of financial, technological & market feasibility and how to address them comprehensively in feasibility and business planning.
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Pitching (presentation) skills
A review of what investors look for and how to prepare and pitch using an established venture capital approved structure.