| Type: | Undergraduate Subject |
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| Code: | HRTM12-204 |
| EFTSL: | 0.125 |
| Faculty: | Bond Business School |
| Credit: | 10 |
| Study areas: |
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| Subject fees: |
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Description
Tourism is by its nature a people’s industry focused on management and understanding of human emotions and wellbeing making it the global “business of happiness". Yet managing the business of happiness is a challenging task. Managers in tourism and hospitality need to have a wide range of skills and knowledge to successfully navigate in competitive and dynamic international markets. In this subject, you will learn about the key challenges, innovations and issues shaping the global tourism and hospitality sector and develop skills and knowledge that could lead to successful international management careers in this international industry.
Subject details
Learning outcomes
- Describe the structure of the tourism and hospitality industries and the economic and social contributions of these sectors at national and international levels.
- Identify the key skills required by tourism managers in the tourism and hospitality industries and strategies for developing those skills.
- Discuss the role of government in regulation and promotion of the tourism and hospitality industries.
- Discuss key issues related to sustainability of tourism and hospitality organisations.
- Discuss the role of the tourism sector in managing the happiness and wellbeing of tourism and hospitality stakeholders.
- Describe management strategies for service and memorable experience delivery.
- Evaluate case studies to identify critical success factors for managing people in tourism and hospitality businesses.
- Identify key tourism impacts and understand how they can be managed.
Enrolment requirements
| Requisites: |
Nil |
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| Assumed knowledge: |
Assumed knowledge is the minimum level of knowledge of a subject area that students are assumed to have acquired through previous study. It is the responsibility of students to ensure they meet the assumed knowledge expectations of the subject. Students who do not possess this prior knowledge are strongly recommended against enrolling and do so at their own risk. No concessions will be made for students’ lack of prior knowledge.
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Subject outlines
- January 2025 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2024 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2023 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2022 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2021 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2020 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2019 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2018 [Standard - Contemporary Issues in Hospitality and Tourism Management]