Subjects overview
This program can be completed in 92 weeks
Required Subjects
Students must complete the following eighty credit points (80CP) of subjects.
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BUSN71-201: Event Management (10CP)
This subject provides an overview of the event management process in a variety of contexts. Specifically, students will learn to plan, organise, implement and evaluate events while managing time, budget and relevant risk factors. Students will also explore the relevance of project management, human resource management (including volunteers), meeting procedures, report writing, submission preparation, legal considerations, and team cohesion to the creation of successful events. Throughout the semester, students will work in small teams to apply what they are learning to design and run an actual event.
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BUSN71-700: Business Internship A (10CP)
The purpose of the Internship subject is to provide students with opportunity to demonstrate the application of conceptual knowledge to the real world via industry placement in their selected field. This allows high achieving students to integrate their theoretical and conceptual knowledge with the skills and problem solving techniques required in the work place. Other outcomes include the acquisition of knowledge, research skills and the attitudes of business professionals, the ability to think independently, grow in originality, creativity, initiative, curiosity, enthusiasm, and resourcefulness, the ability to communicate ideas, an understanding of theory and procedures; knowledge of pertinent literature; and adeptness in the workplace. This subject provides a valuable transition between university and the work place. Guidelines have been developed to increase understanding of the subject and these can be obtained from the Student and Industry Placement Coordinator within the Career Development Centre.
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FINC71-101: Fundamentals of Finance (10CP)
This subject introduces the analytical approaches used by managers when making financial decisions. Core topics include the time value of money, the relationship between risk and return (i.e., CAPM), portfolio theory (i.e., diversification), and capital structure. On successful completion of the subject, students will be able to apply these concepts to value both stocks and bonds, estimate the cost of capital and implement discounted cash flow techniques in order to make capital budgeting decisions. Students will also gain exposure to real-time market data via the Bloomberg database.
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LAWS77-521: Global Sports Law and Governance (10CP)
Global Sports Law and Governance is an elective subject in postgraduate programs offered by the Faculty of Law. Global Sports Law and Governance takes students on a journey across jurisdictions to see how a number of current sports law and governance issues transcend international borders. The subject commences with an introductory overview of the law in sport. Students from non-law backgrounds will benefit from this introductory discussion. Three key themes will be identified - Key Theme 1: Regulation and Governance, Key Theme 2: Participant Health and Welfare, and Key Theme 3: Integrity in Sport. Students will then select a current topic under one or more of these themes as the area of focus for their research assignment.
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MGMT71-104: Managing People (10CP)
The Managing People subject provides an introduction to the field of organisational behaviour. The subject emphasises understanding, predicting, and influencing behaviour in organisations using insights gained from theory, empirical research, and sharing of practical experience. The facet that differentiates this subject from traditional organisational behaviour modules is the focus on self-assessment, self-insight, self-management and leadership. Topics discussed include: Work group dynamics and team decision making; Individual differences; Understanding how perceptions and attitudes affect behaviour at work; Motivation; Current models of motivation and job design; Conflict management and resolution; Leadership effectiveness; Organisational and national culture effects on individual and organisational behaviour. Methods used throughout the semester include lecture and readings, experiential exercises, self-assessment instruments, written and verbal assignments, video critiques, case discussions, and group discourse.
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MKTG71-100: Marketing Fundamentals (10CP)
An introduction to the essentials of marketing critical to managing profitable customer relationships in today’s dynamic and connected environment. You will learn how to acquire and retain the right customers through the application of consumer behaviour, market research, market segmentation, targeting, positioning and customer relationship management. The primary aim of this subject is to foster a customer-centric orientation and a marketing mindset when addressing business issues.
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SPMT71-124: International Sport Business (10CP)
Sport is not one industry as is often depicted. Rather, it consists of a multitude of interlinked commercial and not-for-profit sectors across both the supply and demand sides of a multitude of industries. This complexity makes sport globally significant because it cuts across international cultural, social, and economic lines. It is imperative for managers to understand the power and potential presented by sport in this global, increasingly connected economy. This subject will position students as future sport managers with an understanding of sport not only as a lever for international business development but also as a tool to drive change across social, geopolitical and ecological spheres.
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SPMT71-125: Managing High Performance Sport (10CP)
This subject provides students with an in-depth examination of the management of elite athletes, their coaches and the relationships with key stakeholders. A particular focus will be on the global high-performance systems created to develop success elite athletes. The subject will examine and critically assess International and Australian high-performance sport systems, with emphasis on government investment, funding, performance outcomes, international sporting events and performance evaluation. It will analyse the social, financial and political difficulties facing High-Performance athletes (and organisations) and examine strategies to maximise success and minimise issues (injury, drop-out, cheating). The subject will critically assess current case studies of issues arising in high-performance sport, creating potential solutions and strategies to resolve them. Some examples of case studies exploring contemporary issues in high-performance sport include doping, corruption, match-fixing, governance and athlete behaviour.
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STAT71-111: Business Statistics (10CP)
This subject introduces students to fundamental quantitative theory and tools to support business intelligence and data analysis needs of modern organisations. This Includes basic statistics, probability distributions, correlation, regression, and time series forecasting. The emphasis of this subject is to develop practical computational skills and problem-solving capabilities utilising appropriate analytical approaches to a given problem. The tools and techniques introduced in this subject, including the use of spreadsheets for data management and analysis, can be applied to exploratory big data analysis.
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Alternate Choice Professional
Students must choose forty-five credit points (45CP) of the following subjects. BUSN71-701 Professional Portfolio (OR) BUSN71-705 Professional Development.
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BUSN71-701: Professional Portfolio (45CP)
Professional Portfolio is a 20 week, 45 credit point subject available to Masters (Professional) students in the Bond Business School. This subject blends both practical and theoretical components to complement your program of study by enhancing your employability and professional skills. A key element of this subject is a structured and supervised 210-hour vocational experience that is tailored to address placement objectives mutually agreed upon between each student, industry partner and the instructor. Combined with individualised mentoring sessions with the instructor, this subject is designed to enable students to develop their professional skills in a real-world environment.
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BUSN71-705: Professional Development (45CP)
Professional Development is a 20 week, 45 credit point subject available to Masters (Professional) students in the Bond Business School. The subject blends both practical and theoretical components to complement the program of study by enhancing employability and professional skills. This includes providing a variety of tools to develop a flexible career strategy and ultimately communicate the students’ professional brand to potential employers. Students will also complete an individual research project exploring an industry and/or organisation that is the target of their professional aspirations.
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Sport Management Electives
Students must choose ten credit points (10CP) of the following subjects.
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ENFB71-104: Entrepreneurship and Innovation (10CP)
This subject is designed to help students develop fundamental entrepreneurial knowledge and skills. This includes the processes, heuristics and tools that inform entrepreneurial strategy, whether applied to the creation and growth of a new venture or leading change and innovation in the context of an established, mature organisation. Using a case-based, experiential approach, students examine start-up and innovation strategies that new and established companies have used to become world-class leaders in their industries. This subject is open to all disciplines and programs.
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MGMT71-311: Leading Innovation and Change (10CP)
A ubiquitous challenge in organisational life is how to effectively initiate, implement and sustain desired change. Although organisations continue to expend staggering amounts of time and resources on change initiatives, the majority of such efforts do not achieve their intended outcomes. In this subject, students will explore the underlying reasons for these failures to examine the fundamental nature of change and the challenges that change agents at different organisational levels face as they plan and execute change. Since organisations consist of people, students begin with an examination of individual change to explore fundamental concepts before extending and expanding their scope to consider change at the organisational level. Students will have the opportunity to apply and test their understanding of change management principles through readings, case study discussions, exercises, role plays and individual and group projects.
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General Electives
Students must choose thirty credit points (20CP) of postgraduate subjects from across the University.
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University Postgraduate Electives
Students may choose from all postgraduate subjects across the University that are available as general electives.
Opportunities
Students may take advantage of the following opportunities to have an international, real-world, or internship experience, provided they meet the requirements. This would replace the equivalent credit points of electives and may incur additional costs. Please discuss this with an Enrolment and Student Engagement Officer in the Student Business Centre for more information.
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BUSN71-300: Silicon Valley Study Tour (10CP)
The Silicon Valley Study Tour enables students to explore the field of entrepreneurship and innovation through a highly experiential educational experience combining the in-depth study of creativity and innovation with site visits, and discussions with representatives of some of the world's most innovative companies. Focusing on the cultural and systemic enablers of innovation, students will see first-hand the way in which companies drive creativity and entrepreneurial outcomes. The subject centres around an international tour visiting a range of business entities, including small start-ups, accelerators and co-working spaces, and large multinational firms. The highly collaborative learning environment allows an intense, work-integrated educational experience that may be a highlight of students’ Bond experience.
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BUSN71-301: South East Asia Study Tour (10CP)
The SE Asia Study Tour provides an immersive experience and insights into doing business in developing economies. The tour will focus on the business opportunities in manufacturing, transport and logistics, and in the leisure, hospitality and tourism sectors. The developing economies of SE Asia provide some of the most exciting business opportunities in the world. The ASEAN region is a dynamic growing market with large, growing and predominantly young populations. It has a competitive advantage in labour supply, and it is geographically and politically well-positioned to exploit trade tensions between the superpowers. It is also one of the most beautiful areas of the world with amazing scenery, history, culture, food, and hospitable people. Learn about government economic development strategies, and business opportunities and challenges in SE Asia across a range of industries, including auto manufacturing, solar technology, logistics, IT and communications, and tourism, though site visits and guest speakers from government and industry. And there will be plenty of time for rest and relaxation – temples, ancient cities, shopping, beaches, fabulous restaurants and hotels.
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BUSN71-302: Asia Study Tour (10CP)
Offers a unique perspective into conducting business in a foreign market. This tour of one of Australia’s major trading regions will provide direct exposure to the challenges and opportunities of working in the global business environment. Utilising site visits, industry and government speakers and practical exercises, you will develop executive-level insights into international business relations. You are expected to integrate your executive experience, theoretical knowledge and insights from the study tour to develop a business case supporting or rejecting the international expansion of an Australian business.
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BUSN71-303: Europe Study Tour (10CP)
The subject begins with a series of lectures on global business issues, and completes with a number of visits to companies in the target country to enable students to experience how global business issues are managed within the target context. The Study Tour is designed to allow students to reflect upon and contrast theories and frameworks from their program subjects with experiential learning in the target country/company visits.
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BUSN71-620: Individual Study in Business (10CP)
Individual Study in Business is an elective subject in the postgraduate programs offered by the Bond Business School. Students must complete an independent research paper on an agreed topic, supervised by a Bond Business School academic staff member. Enrolment is by application only and Faculty approval is required.
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Study plan
Take the guess work out of planning your study schedule. Your program's study plan has been carefully curated to provide a clear guide on the sequential subjects to be studied in each semester of your program. Your study plan is designed around connected subject themes to equip you with the fundamental knowledge required as you progress through your course.
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