Subjects overview
This program can be completed in 2 years (6 semesters)
Core Curriculum
Students must complete the following thirty credit points (30CP) plus the Beyond Bond Program.
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CORE11-011: Critical Thinking and Communication (10CP)
In this subject, students will be introduced to critical thinking and clear expression. They will evaluate arguments, identify assumptions, judge patterns of inference, and recognise and apply various methods of reasoning. Students will learn how to clarify and visually represent their thinking to make better decisions, evaluate and use evidence, and communicate more effectively in their writing and speaking. Using these skills, students will structure and write an academic essay and deliver an oral presentation.
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CORE11-012: Responsibility, Integrity and Civic Discourse (10CP)
Integrity, and the courage and capability to act on one’s sense of responsibility, are key components of a thriving life. Responsibility, Integrity and Civic Discourse fosters students’ lifelong commitment to responsible discourse and action in all spheres of human interaction, recognising the global aspect to contemporary citizenship. Students explore the complex relationship between character, responsible action, and creative critical thinking, learning how to reflect on and articulate their unique sense of global citizenship and responsibility. By accentuating the importance of justification and articulation of the reasons for our actions, students exercise their critical, communicative, and cooperative capabilities so that they can thrive with integrity in the multiple contexts of action they will face as private, civic, professional, and global citizens.
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CORE11-013: Collaboration for Global Change (10CP)
In today's work and study environments, individuals often encounter complex, open-ended problems that necessitate collaboration in both physical and virtual realms and across sectors and specialisations. In Collaboration for Global Change, students engage collaboratively to craft genuine solutions for global issues. In this context, students link their endeavours to specific sustainable development goals, thus positioning their actions as contributions to global citizenship. As they learn to defend their ideas and perspectives, students apply critical thinking, design thinking, problem-solving, and communication skills within a problem-based learning environment. This comprehensive approach equips them with the necessary skills and mindset to excel in future work, academic pursuits, and global initiatives.
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Beyond Bond Program
To keep up with the ever-changing work landscape, we aim to help our students future-proof their careers by developing broader employability skills that are actively sought out by employers. Unique to our University, Beyond Bond is a compulsory professional development program with a practical, activity-based approach that is integrated into all undergraduate degrees.
Foundation Subjects
Students must complete the following seventy credit points (70CP).
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BUSN12-200: Responsible and Sustainable Organisations (10CP)
Considering the increasingly complex environmental, social and governance challenges facing today's business organisations, it is essential to develop an integrated understanding of business and its role in society. In this subject, students will be challenged to explore a multinational business from multiple perspectives to develop a systems view of the organisation and its global business environment. Through readings, discussions, case studies, projects and other learning activities, students will develop a more nuanced view of the purpose and functioning of business, the expectations of stakeholders, and the challenges and opportunities inherent in addressing those expectations. This exploration will include understanding the functional areas of business as well as how each can work together in an overall design to enable an integrative and innovative approach to responsible and sustainable business.
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COLB11-100: Global Citizenship (10CP)
The course encourages participants to identify and overcome the primary barriers to effective global citizenship found in epistemological, political, and historical modes of thinking. Students will also explore how an absence in institutions and civil society of robust concepts of global citizenship can institute dehumanising social and political practices. Through investigating such practices, participants will explore how a notion of global citizenship can inform critical thinking on issues such as climate change, international justice, and human rights. Furthermore, students will learn to propose effective solutions to such global challenges and evaluate the effectiveness of proposed policy and action. Ultimately, students in this course will consider a range of contemporary and imminent global challenges and gain proficiency in thinking critically about them and applying insights to their own lives.
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COLB11-103: Leading with AI (10CP)
Leading with AI equips students with the understanding, and critical capacities necessary to lead with confidence in a world shaped by AI. Students will explore foundation models, bots, and agents, and develop advanced prompt engineering skills through hands-on projects and creative exploration. More than just a technical overview, the subject empowers students to build their own AI toolkits and reflect on how AI can augment their personal agency, creativity, and decision-making. Through simulated scenarios, students will manage a “personal AI workforce,” applying AI tools to practical tasks such as communication, research, time management, and content creation. They will examine the social, ethical, and political implications of AI disruption across domains including business, education, healthcare, and media. Emphasis is placed on the role of human judgment, the limits of automation, and how AI reshapes identity, relationships, and responsibility. Future-focused assessments challenge students to critically evaluate AI developments, design ethical implementation strategies, and envision how intelligent systems could transform their chosen field. By the end of the subject, students will be equipped with practical skills, critical insight, and digital agency to not only keep pace with AI, but to lead its responsible and innovative use across industries, communities, and all areas of life and work.
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COLB11-104: Resourcing Transformation (10CP)
This subject equips students with the foundational knowledge and strategic resourcing skills required to effectively build entrepreneurial ventures and manage personal finances. Blending financial literacy with an understanding of non-financial capital, students will explore how human, social, organisational, physical, and regulatory resources can be mobilised alongside traditional funding. The curriculum covers budgeting, investing, and capital planning, while also examining networks, leadership, culture, and legal frameworks as drivers of sustainable growth. Designed to provide practical tools for both individuals and founders, the subject combines simulations, case studies, and project-based learning. Students will gain the confidence and competence to leverage diverse resources to initiate, manage, and scale transformative ventures.
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COLB12-110: Trust and Privacy in the Digital Age (10CP)
Emergent digital processes and virtual spaces create new business and governance opportunities and risks. This subject introduces a range of challenges related to trust, privacy, ethics and governance, which arise from digitally-mediated practices. Using a case-based approach, students will analyse significant controversies from a range of disciplines. Topics to be canvassed may evolve as the technological landscape develops and, in light of what is topical at any given time, may include the legal and ethical issues surrounding such matters as: data privacy, and the collection, processing and use of personal data; the protection of intellectual property rights in areas such as computer programs, new inventions and designs through patent, copyright, and design protection; cybersecurity and cybercrime; issues surrounding the rise of algorithms, including through blockchain/distributed ledger technology; the rise of artificial intelligence and machine learning; and the potential liability of social networks over the spread of sensitive or inaccurate information. This subject prepares students not just to understand the ramifications of an organisations’ digital practices, but more broadly to assist organisations in producing strategies and solutions for effective economic, political, and social processes.
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COLB12-120: Design: Process, Methods and Mindsets (10CP)
This subject challenges students to understand and use processes and models at the core of design thinking. Students are given problems that challenge even the greatest organisations and minds both in and out of business, often referred to as wicked problems. Students will demonstrate design thinking processes by framing a problem and choosing from a set of transdisciplinary tools and strategies, such as abductive reasoning, spatial modelling, ideation, prototyping and implementation, to deliver innovative solutions. Students who successfully complete this subject will have the knowledge and skills to use ‘design thinking’ as professionals, in teams and for society.
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COMN12-302: Digital Media and Society (10CP)
This subject examines changes to the global media environment to help you prepare to become a knowledge worker who will work in the rapidly changing professional employment market. Some of the most profound changes have occurred in global communication networks, digitalisation of media, mobile content creation and delivery, human-machine interaction, virtualisation, artificial intelligence, big data, and video, sound and text democratisation. These global media trends are examined in their social context drawing on interdisciplinary studies that include humanities, arts, social sciences, and business. You will learn about these and you will create professional public media content to demonstrate your digital knowledge and skills.
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Experiential Subjects
Students must complete the following forty credit points (40CP).
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COLB11-101: Global Challenges 1 (10CP)
Global Challenges 1 is the first in a two-part sequence that guides students through the identification and exploration of a significant global challenge that will form the foundation of a major project across Global Challenges 1 and 2. In this subject, students begin by developing advanced skills in critical thinking, argument construction, and evidence evaluation. They explore what constitutes truth in different contexts and how to communicate effectively across diverse audiences. Students then investigate the scope and complexity of their chosen problem, integrating theoretical frameworks and practical insights to understand its social, political, and ethical dimensions.
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COLB12-100: Immersion 1: Work-Based Experience (10CP)
Immersion 1: Work-Based Experience provides students with a transition from study to the workplace. This subject offers an experiential application of previously studied theories and methodologies within a simulated professional context. Students will complete a work-based project as they enhance their understanding of the workplace.
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COLB13-110: Immersion 2: Work Placement (10CP)
Immersion 2: Work Placement provides students with the opportunity to further their theoretical understanding and practical application of workplace principles. This subject is grounded in experiential learning in which students will be required to complete a discipline-related work placement. Successful completion of the placement is essential in order for students to gain the practical experience necessary to demonstrate their ability to effectively engage industry experts and professionals and adhere to workplace requirements. To support work placements, students will participate in regular peer and business mentor sessions. Through these sessions, students will develop skills in critical reflection and professional goal setting, as evidenced through portfolio completion.
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Entrepreneurial Transformation Major
Students must complete the sixty credit point (60CP) Entrepreneurial Transformation Major. The Major includes fifty credit points (50CP) of required subjects, and a ten credit point (10CP) option between ENFB11-101 and ENFB13-305.
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LAWS10-210: Enterprise Law (10CP)
This subject is an introductory level examination of the law regulating enterprises in Australia today. Students will develop a foundational understanding of the Australian legal system and the laws associated with starting, financing, managing, and closing an enterprise. They will also cultivate the skills and knowledge to recognise and respond appropriately to legal problems, including those involving causing harm, making and enforcing deals, dealing with consumers and competitors, and protecting IP.
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MGMT13-311: Leading Innovation and Change (10CP)
A ubiquitous challenge in organisational life is how to effectively initiate, implement and sustain desired change. Although organisations continue to expend staggering amounts of time and resources on change initiatives, the majority of such efforts do not achieve their intended outcomes. In this subject, students will explore the underlying reasons for these failures to examine the fundamental nature of change and the challenges that change agents at different organisational levels face as they plan and execute change. Since organisations consist of people, students begin with an examination of individual change to explore fundamental concepts before extending and expanding their scope to consider change at the organisational level. Students will have the opportunity to apply and test their understanding of change management principles through readings, case study discussions, exercises, role plays and individual and group projects.
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MKTG11-100: Marketing Fundamentals (10CP)
Marketing is the art and science of understanding and satisfying customer needs by creating value for both the customer and the marketer. Facilitating these exchanges requires several interrelated processes and activities including market research, market segmentation, product, pricing, promotional strategies and distribution. In this introductory subject, you will explore the various theories and frameworks of marketing and learn to apply them to marketing phenomena around you.
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MKTG13-312: Digital Marketing for Customer Engagement (10CP)
This subject aims to provide students with a comprehensive understanding of the theory and practice of digital marketing. It focuses on the behavioural considerations of target buyers and how search engine, email, mobile and content marketing may be strategically leveraged to build profitable customer relationships. This experiential subject offers students the opportunity to practice Internet marketing through planning, researching, executing, analysing, and iterating multi-format Internet marketing campaigns. It also features the use of artificial intelligence to augment and enhance performance.
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PUBR12-100: Social Media Strategy and Tactics (10CP)
Social Media Strategy and Tactics delivers a strong foundation in social media as a strategic communications tool. The subject takes a hands-on, practical approach underpinned with applied theoretical knowledge that informs the strategic and planned use of social media channels and messaging. Throughout the subject, you will analyse industry best practices and create a suite of social media tactics. This subject embodies experiential, authentic learning: you will learn by doing, produce work informed by theory and policy, and reflect on social media use compared to best practice.
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Entrepreneurial Transformation Major Option
Students must choose ten credit points (10CP) of the following subjects.
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ENFB11-101: Everyday Entrepreneurship (10CP)
Everyday Entrepreneurship refers to a perspective that embraces the diverse forms of entrepreneurship beyond the traditional focus on business startups and rapid growth to include self-sufficient individuals who create their own ventures using resourcefulness and talent to address economic, social and environmental opportunities. Thus, everyday entrepreneurs contribute to their communities in myriad ways. This subject aims to provide students from all academic backgrounds with a broad introduction to entrepreneurship. With a focus on dispelling common myths and misperceptions about entrepreneurs and the entrepreneurial process, students will not only explore the characteristics and mindset of entrepreneurs but also the broad applications of the capabilities from the creation of new business ventures to applications in corporate innovation and continuous improvement to social entrepreneurship and taking on the grand challenges facing our planet.
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ENFB13-305: Entrepreneurial Finance (10CP)
Entrepreneurial ventures need capital to support their business models, grow market share and create shareholder value. This subject explores the core considerations in addressing the financing needs and challenges to support the launch and growth of new ventures. Major topics include investment analysis, capital structure and valuation. Financing options available to new ventures at various stages of development are examined in depth. The criteria used by investors, debt financiers and other players in the capital market are also considered.
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General Electives
Students must choose forty credit points (40CP) of undergraduate subjects from across the University.
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University Undergraduate Electives
Students may choose from all Undergraduate subjects across the University that are available as general electives.
Optional Minor
Students are encouraged to undertake an optional Minor. This will replace all forty credit points (40CP) of elective subjects.
Major / Minors / Specialisations Finder
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Study plan
Take the guess work out of planning your study schedule. Your program's study plan has been carefully curated to provide a clear guide on the sequential subjects to be studied in each semester of your program. Your study plan is designed around connected subject themes to equip you with the fundamental knowledge required as you progress through your course.
Connect
Speak to a current Bond student
Connect
Speak to a current Bond student