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Five subjects offered by Bond Business School that you should know about

With over 50 subjects offered by Bond Business School each semester, it can be challenging to know which courses will satisfy your interests and provide the university experience you’re looking for. From the history of surfing to the evolution of the wine industry, Bond Business School offers something unique for everyone. Lucky for you, we’ve done the hard work and narrowed it down to five subjects offered by Bond Business School that will certainly add an extra layer of excitement to your degree.

Before you say it… yes, we might be a tad biased towards fun and adventure, but trust us when we say that these are subjects you won’t want to miss.

1. Adventure Tourism

If you're motivated and passionate about learning about the development of tourism outside of the classroom, then Adventure Tourism is the perfect subject for you. In this class, you’ll learn about everything from leadership and team dynamics to the diversity of the adventure tourism industry. Best of all, this class includes multiple field trips to various Gold Coast locations, giving you the chance to apply your learnings to real-world scenarios. You might end up at a wildlife sanctuary or out in nature, soaking up the stunning Gold Coast beaches and hinterland. Either way, this class is perfect for those seeking a hands-on learning experience in the tourism industry.

2. Cyber and Fraud Threats in Organisations

Have you ever wondered how cybercriminals operate, or why certain people are more vulnerable to hackers than others? This course seeks to answer those questions by explaining the criminal offences of cybercrime from the perspective of both the hacker and the victim. Covering everything from professional crime to corporate cybercrime, this course explains how a cybercriminal researches their targets and exploits their vulnerabilities, and provides strategies to mitigate the prevalence of these crimes.

If you’re interested in all things crime and technology, then Cyber and Fraud Threats in Organisations is the class for you.

3. Surf Industry Studies

With the advent of the Brisbane 2032 Summer Olympics on the horizon, there’s never been a better time to immerse yourself in the global sports hub that is South East Queensland. Here on the Gold Coast, we are renowned for sunny weather, pristine beaches, and world-class surfing culture. If any of these mentions piqued your interest, then Surf Industry Studies is the subject for you. This sport management subject provides the chance to learn about the history and culture of surfing, and its journey to becoming a multi-billion-dollar global industry. Better yet, this subject includes a field trip where you will learn to surf at one of the Gold Coast’s most iconic surfing locations.

Sound pretty unique? Learn more about Surf Industry Studies and our University’s partnership with the World Surf League.

4. The Business of eSports

Esports is quickly becoming one of the most lucrative industries in the world. With a state-of-the-art esports facility boasting competitive video gaming equipment, Bond University has harnessed the potential of this industry by providing an all-new subject called The Business of eSports.

This course covers everything from the management of esports to talent identification, athlete pathways, media sponsorship, and gambling in the esports industry. It's designed to enhance your understanding of the esports industry, its structure, and its future opportunities, all while integrating real-world case studies to bring these concepts to life.

Learn more about esports at Bond.

5. Wine Studies

Last but not least is the infamous Wine Studies class. In this class, you’ll learn everything from the history and evolution of the Australian wine industry to the winemaking process for premium wine production. Of course, this class would not be complete without the chance to experience a professional wine tasting tour, where you’ll evaluate a broad range of grape varieties and put your knowledge to the test.

Ready to discover everything there is to know about wine in Australia? Learn more about this unique subject now.

While Bond Business School clearly has so much to offer, comprising ten diverse subject areas, what you choose to study is entirely up to you. Perhaps you want to learn the language of business performance with a degree in accounting, or explore and challenge the modern business environments of today with a program in entrepreneurship. Or, maybe you want to live out your dream as a marketing professional and enjoy the luxuries that living in the city has to offer – the options are endless. Whatever your aspirations may be,  Bond Business School offers a vast array of programs to help you explore your passions and support a standout career.

Did you know that Bond Business School is one of the world’s leading business schools for research?

Dive into one of our study areas now.


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