Unlock opportunities in corporate and business communication
The September semester for this program will be delivered in a multi-modal format, with classes designed to support and engage all learners. Whether they’re on campus or abroad, all students will be able to access Bond’s exceptional and personalised learning experience through dynamic and interactive lectures, tutorials, seminars, workshops and lab sessions.
Explore the communication and business industries, and tailor your studies with a Bachelor of Communication (Business) at Bond University, Australia. By studying a Bachelor of Communication (Business) at Bond University, students can explore both the communication and business industry, while tailoring their studies to relevant career ambitions. Graduates gain a flexible and dynamic skill set, transferable across many career paths.
At Bond, students are given the opportunity to experience the industry first-hand and can graduate sooner with Bond’s accelerated degrees.
At Bond, students learn from nationally and internationally recognised academics in a collaborative environment. They experience Bond’s small class sizes and a hands-on approach to learning that optimises their educational experience.
Combined Degree Options
- Experience an interdisciplinary approach to learning
- Engage with and capitalise on our large network of industry connections
- Learn from nationally and internationally recognised academics
About the program
Due to current travel restrictions, this program will temporarily be delivered using a mixture of on-campus, remote and multi-modal classes to support and engage all students, from all parts of the world.
|Duration||6 semesters (2 years)|
|Program type||Bachelors Degree|
|Study area||Business and Commerce, Communication and Creative Media|
|Credit for prior study||For more details on applying for credit, please contact the Student Business Centre: [email protected]|
The Bachelor of Communication (Business) program comprises 24 subjects, as follows:
University core subjects (3)
- CORE11-001 Critical Thinking and Communication (CORE 1)
- CORE11-002 Leadership and Team Dynamics (CORE 2)
- CORE11-003 Ethical Thought and Action (CORE 3)
Required subjects (9)
- Marketing (MKTG11-100)
- Foundations of Content Creation (COMN11-100)
- Introduction to Communication (COMN11-101)
- Strategic Speaking and Writing (COMN11-102)
- Communication in the Workplace (COMN11-103)
- Mass and Popular Media (COMN12-203)
- Interpersonal Communication (COMN12-205)
- Digital Media and Society (COMN12-302)
- Capstone Project (COMN13-300)
Marketing major (6)
You must complete the following subjects:
- Consumer and Buyer Behaviour (MKTG12-301)
- Market Research and Analysis (MKTG13-303)
- Promotional Design and Planning (MKTG13-302)
- Strategic Marketing (MKTG13-320)
Plus complete two (2) of the following subjects:
- International Marketing (MKTG13-301)
- Internet and Social Media Marketing (MKTG13-312)
- Digital and Direct Marketing (MKTG13-319)
General Electives (6)
Choice of six (6) electives from the list of available undergraduate subjects from across the University. Students can choose a specialist Communication discipline Major (6 subjects) or Minor (4 subjects) as their elective choice, these are: Advertising, Communication and Society, Corporate Storytelling, Creative Writing, Digital Media, Film and Television, Journalism, Media Studies (Communication), Public Relations, Social Media (Communication)
To fulfil your student visa requirements, you will need to enrol in 40 credit points per semester.
Most students undertake four (4) subjects per semester (equivalent to 40 credit points). You may however enrol in fewer subjects and extend your degree over a longer period.
Bond University’s teaching methodology involves a combination of lectures, tutorials, seminars, examinations, projects, presentations, assignments, computer labs and industry projects.
The below fees are based on an average per semester cost, fees may vary based on which subjects are selected and the number of subjects enrolled in for each semester:
- 2020 fees: $20,040 per semester (based on 4 subjects per semester)
- 2021 fees: $21,040 per semester (based on 4 subjects per semester)
To support students during the economic crisis created by the current pandemic, financial aid will be provided to students in Semester 2 in 2020. This is in the form of a one-off tuition fee relief, which will be a 20% reduction in Semester 2 tuition fees. For more information, see the Frequently Asked Questions.
When considering the fees associated with your studies, keep in mind that Bond’s accelerated schedule means you can finish your degree sooner and be out in the workforce up to a year earlier than if you went to another university.
This time saving also represents a substantial reduction in accommodation and living costs, plus a full year of extra earnings.
Applicants with recent secondary education (within the past two years)
Entry score for 2021 entry
|Min ATAR||Min OP||Min IB|
Visit our student profile if you are interested in the profile of all students who commenced undergraduate study at the Faculty in the January semester 2020.
Applicants must meet the University's general minimum admission criteria.
International Secondary School students
For more information for International Students, including the International Baccalaureate, please go to the International Secondary School equivalency page.
Alternative entry pathways
For those applicants who do not currently have the required academic qualifications, there are a number of alternative entry pathways:
- Bond University Tertiary Preparation programs
- Bond University Diploma programs
- Other institutional Tertiary Preparation Programs
- Vocational education and training qualifications (Certificate IV and above)
- Prior higher education experience (at this university or another)
- Special Tertiary Admissions Test (STAT)
- Professional or para-professional qualifications/experience
- Employment experience verified by a statement of service from the employer stating the position title and length of service and a very brief statement on the tasks undertaken.
For more information on what is required please visit our how to apply page.
English language proficiency requirements
As tuition is delivered in English, all students will be required to provide documented evidence of the required level of proficiency in the English language. Read more detailed information on English language proficiency requirements for university study.
Credit for prior study
Subject credits may be awarded for previous studies. To apply for credits, you will need to submit academic transcripts including detailed subject outlines/course descriptions for each relevant subject and/or certified copies of testamurs to the Office of Future Students. Please refer to how to apply for credit for more information
How to apply
The Bachelor of Communication (Business) is designed to equip students with the theoretical knowledge and practical experience to enable them to step into an organisation and start assisting with the development and implementation of communication strategies and marketing plans. Graduates could expect to find employment as an Account Manager, Copywriter, Event Coordinator, Journalist, Marketing Manager, Media Buyer or Public Relations Practitioner.