Bachelor of Communication

The major comprises of six (6) subjects:

• Advertising Principles and Practice (ADVT11-100) (mandatory)

Plus 5 subjects from the following:

• Design Communication (MMDE11-100)
• Internet Advertising (ADVT11-140)
• Direct Response and Writing for Advertising (ADVT12-200)
• Advertising Communications and Channel Planning (ADVT12-241)
• The Creative Process in Advertising (ADVT12-242)
• Advertising, Brand Image and Cultural Space (ADVT13-101)
• Advertising Art Direction (ADVT13-308)
• Integrated Marketing Communications (ADVT13-322)
• Advertising Internship (ADVT13-350)

Communication major

The major comprises of six (6) subjects drawn from COMN subjects but must include Human Communication.

Corporate Communication major

The major comprises of six (6) subjects drawn from

• Gender Communication​
• Intercultural Communication
• Interpersonal Communication
• Workplace Relations, Career Planning & Portfolio Development
• Corporate & Community Conflict Resolution
• Attitudes, Persuasion, Leadership and Conformity
• Change Management
• Crisis Communication

Film and Television major

The major comprises six (6) subjects and must include

• Screen Production 1
• Screenwriting 1
• Producing 1: International Film Industry
• Cinematography and Lighting
• Screen Production 2
• Film & TV Editing

Journalism major

The major comprises six (6) subjects drawn from the JOUR offerings but must include

• Writing for News Media and
• Ethical and Legal Strategies for Communication.

Journalism double major

The double major comprises twelve (12) subjects and includes all of those subjects previously listed, and three (3) drawn from

• Mass Media
• Digital Media and Society
• Image and Photography
• Screen Production 1
• and a further three (3) from the JOUR offerings

Please note that the BJOUR varies from the above, and does not allow a double major structure.

Television Journalism major

The double major comprises twelve (12) subjects and must include:

• Writing for News Media
• Ethical and Legal Strategies for Communication
• Foundations of Broadcast Journalism
• plus four (4) subjects drawn from the JOUR offerings
• plus five (5) subjects drawn from the FITV offerings

Please note that the BJOUR varies from the above, and does not allow a double major structure.

Media Studies major

The major comprises six (6) subjects drawn from

• Internet Advertising
• Media Relations
• Digital Media and Society
• Computer Game Industry and Policy
• Interactive Experience
• Media and Crime
• Film Style & Genre
• Computer Game Culture and Audience
• Computer Game Form, Narrative and Style
• Introduction to International Relations
• The Australian Media
• Ethical and Legal Strategies for Communication
• but must include Mass Media

Social Media major

The major comprises six (6) subjects as follows:

• Internet Advertising
• Digital Media and Society
• Ethical and Legal Strategies for Communication
• Multimedia and Citizen Journalism
• Design Communications
• Social Media Tactics 

Public Relations major

The major comprises of six (6) subjects and must include:

• Public Relations Principles and Practice (PUBR11-100)
• Media Relations (PUBR12-235)
• Public Relations Writing (PUBR12-250)
• Public Relations Campaigns and Strategies (PUBR13-312)

Plus two (2) from the following:

• Social Media Tactics (PUBR12-100)
• Crisis Communication (PUBR13-313)
• Sport Public Relations (PUBR13-314)
• Writing for News Media (JOUR11-100)
• Ethical and Legal Strategies for Communication (JOUR12-230)
• Public Relations Internship (PUBR13-700)

Wendy graduated from Somerset College on the Gold Coast and attended Bond University, where she obtained a degree in Communication. Wendy has worked as a Radio News Reporter for the Australian Broadcasting Corporation (ABC), a Presenter and Reporter for WIN Television, and is currently Journalist & Television News Presenter for the Nine Network. 

Sara joined the Seven Network in 2002 as a Presenter and Segment Producer for the national children’s program Saturday Disney, and completed her journalism studies at Bond University by correspondence. 

Since graduating from Bond, Sara has worked as a weather presenter and reporter on Seven News (local and national news), Today Tonight, various US Productions, Sydney Weekender, Beyond Tomorrow, reporter for Seven's coverage of the Melbourne Cup Carnival and is also an accomplished guest speaker & Emcee. Most recently Sara was an Ambassador for Myer Fashions on the Field. She is also an ambassador for the National Breast Cancer Foundation and patron for Camp Quality. 

If you had asked Candice where she’d be in five year’s time, “rubbing shoulders with film star Owen Wilson” would probably not have been her response. But her recent interview with Owen for Saturday Disney, at the Night At The Museum 3 movie launch allowed her to do just that.

Her brush with celebrities doesn’t stop there! Her job has taken her from London to Tokyo and around Australia interviewing celebrities; Oscar winner Russell Crowe, Ben Stiller, Rebel Wilson, and the Home and Away cast - just to name a few.

Candice hit the ground running soon after graduating from a Bachelor of Communication majoring in journalism at Bond University with a job offer from Saturday Disney as a presenter. 

Landing her dream job early on in her career she credits the practical experience she received while studying at Bond and her hard work.

“My lecturers helped me line up internships with Channel 9 Gold Coast News and 102.9 Hot Tomato. I also worked on various television and movie sets as an extra while I was studying."

“I think it’s important to start early and work hard.”

This charismatic Bondy is literally living her dream!

"I chose to study a Bachelor of Communication at Bond University because I believed completing  three semesters per year would allow me to launch my career as soon as possible. While studying here, I appreciated the small class sizes Bond offers because I felt more comfortable approaching lecturers and tutors for advice. 

Studying at Bond University allowed me to meet and work with many people from all over the world which I know will provide me with many international contacts I may need in my career. Additionally, I always felt like any facilities or people to help me with anything I may need were available at all times. 

I would definitely recommend studying at Bond University. I was able to meet so many people from all around the world, study in an environment that encouraged me to work hard and achieve my goals and took advantage of the many facilities available that enhanced my studying experience."

"I studied a Bachelor of Communication, majoring in Journalism and Public Relations – and loved it! Before I started my Bond journey, I wasn’t sure if university was for me after a few long years of hard life lessons. Now, I can’t imagine not having taken this path and I’m so thankful for the lifelong friends I have, my incredible lecturers and all I’ve learned about both my dream career and myself.

One of my favourite quotes of all time is: “Never give up on a dream just because of the time it will take to accomplish it - the time will pass anyway." In other words, always persist and persevere! Nowadays, there is no-one who believes in the power of the mind more than I do (I am definitely one of those annoying eternal optimists - not even ashamed to admit it).

I am glad I studied journalism as part of my major, even though I haven't ended up in the field. I feel much more confident in the workplace for it. I would say the skills I learned studying journalism have probably been the most helpful and frequently used as a communicator - and not just in written form. This is extremely important in my current line of work.

I have also found the skills you learn in journalism useful when writing creative briefs, strategic documents, putting together presentations or just when needing to get information / assets from people when physically showing someone what you're referring to isn't an option. I don't think you need to be writing a news story for the skills you learn in journalism to be useful, that's for sure."

I studied both my undergraduate and postgraduate degree at Bond University. I completed a Bachelor of Communication, majoring in Advertising and Journalism. I also completed a Master of Arts, majoring in Corporate Communication and Public Relations. I decided to study at Bond, due to the ability to fast track my degrees and the small size of the university. I also loved the tight knit community!

The best thing about studying at Bond is definitely the people, from the teachers to students and staff, the people are amazing. During my time at Bond, I met some of the greatest people from all over the world and created a close network.

My experience at Bond was incredible! I lived on campus for the duration of my two degrees and from the moment I moved in, it felt like home. There was always something to do if I was not studying, like joining one of the great clubs on campus and meeting new people. When I first started at Bond, I was fortunate to meet a number of students who were partway through their degree and who have become friends and future contacts for my business.

I completed a number of internships while at Bond, which were extremely helpful. For example, I interned in Singapore for one of the largest advertising agencies, Bond even allowed me to take the internship as a subject in my degree. Bond also helped me secure an internship in Melbourne through a previous student. I managed to organise several other internships independently and although Bond did not source these, they were extremely supportive and assisted me in every aspect.

Since graduating from Bond I have founded two businesses. I am the Co-Founder/Director of the app ‘Be There Beauty’ and the Founder/Director of the social media management business, ‘So Social Australia’. Bond equipped me for these roles as I gained skills throughout my degrees that prepared me for the real world. Bond allowed me to connect with other previous students from around the world who also run their own business. Although I may not have known them while I was studying, the network that Bond has established helped me greatly.

The main difference between Bond and other universities is that Bond is like a family. The Bond community supports each other during your studies and every day after. Everyone you meet is so nice and genuinely wants to keep in contact and remain part of the community. Attending Bond for two degrees was some of the best times of my life and I want to go back in the future to study, I wouldn’t go anywhere else after going to Bond.

I would certainly recommend Bond to anyone and I do on a regular basis. It is a world-class institution that allows you to fast-track your degree, and start working and using the skills you have gained.  The first month at Bond I learnt skills I use every day at work. The teachers and fellow students are incredible and helped and continue to shape the reason why Bond is a fantastic university.

"I decided to study at Bond due to its nice, convenient and close location as well as the interactive experience it offers. Studying a Bachelor of Communication majoring in the areas of advertising and interactive design, I found that having interactive and conversational type classes really aided me in my learning experience. I was also able to connect with like-minded people that shared similar passions and interests.

My Bond experience was quick but something I will cherish for a lifetime. I developed some amazing friendships with both my fellow classmates and lecturers. Bond definitely offers a nurturing experience with a vast range of people who have helped me learn as well as secure future positions in the workforce. I also have developed amazing skills, particularly in the area of design software and advertising strategy. 

I have successfully completed an internship at White Bohemian working as a social media and marketing assistant. I was offered this opportunity through SCOUT, the career development centre’s job seeking page. The internship has developed into full-time work now. 

I found that the smaller class sizes and interactive learning environment was extremely beneficial to my overall learning experience. I was able to understand concepts greater and get help with ease. I was also able to network with these lecturers, who also held roles in the professional industry, and this has provided my with many opportunities in terms of potential employment in the future. 

I would recommend studying at Bond University due to its nurturing and interactive learning environment, the ability to network and develop great connections and the overall positive and friendly environment of the campus and its people. Bond has provided me with the foundations to move forward in my industry and secure a great position."