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COMN12-204: Intercultural Communication September 2021 [Standard]

General information

This subject is concerned with the particular problem of communication across linguistic and ethnic boundaries. The principal areas covered are cultural differences in verbal and non-verbal communication, communication problems and ethnocentrism, and communication techniques in intercultural situations. The subject draws on a range of examples of actual intercultural communication scenarios to add a practical dimension.  This subject focuses on communication in intercultural contexts preparing learners for careers in international and multicultural environments. We analyse cultural constructs through the lenses of research and theories from relevant disciplines, by considering the learner's culture of origin and by comparing similar and dissimilar cultures. We also consider how the cultural roots of reality derive from the effects of religious, family, and historical world views. Furthermore, we examine language, non-verbal communication, social customs and expected patterns of relationships in relation to interpersonal, business, educational, and health care situations. Students actively experience different cultural attitudes and expectations as they engage in a journey of cultural understanding. The knowledge and skills developed in the subject have immediate relevance to us as world travellers and intercultural workers. Students entering the fields of business, teaching, social services, and tourism will have opportunities to apply their learning in daily contacts with culturally different groups.


Academic unit:Faculty of Society & Design
Subject code:COMN12-204
Subject title:Intercultural Communication
Subject level:Undergraduate
Semester/Year:September 2021
Credit points:10

Delivery & attendance

Delivery mode:


Workload items:
  • Lecture: x12 (Total hours: 24) - Weekly Lecture
  • Tutorial: x12 (Total hours: 12) - Weekly Tutorial
  • Personal Study Hours: x12 (Total hours: 84) - Personal Study Hours
Attendance and learning activities: As successful completion of this subject is heavily dependent on participation during all scheduled sessions, attendance will be monitored. 'Class Participation' does not equate to 'Class Attendance'. Merely 'being there' is not sufficient to fulfil the following criteria: contribution, collaboration, preparation, cultural sensitivity, and initiative. Most sessions build on the content of the previous one. It is difficult for a student to recover the information if a session is missed. It is the responsibility of the student to view the recordings of the weekly live sessions in order to catch up on any content missed and to complete set work outside class. In addition to synchronous sessions, students should plan to spend a minimum of 84 hours undertaking preparation/out of class work/personal study for this subject. This is intended as a general guide only for workload planning and more time may be required depending on factors such as the familiarity of the content. Please note: If you study on-campus, always bring your laptop to class. When you participate in the online sessions, always choose a private quiet place, with reliable internet and working microphone and camera, as you will use them regularly for class participation and activity.


Prescribed resources:
  • Samovar,L., Porter,R., McDaniel, E., & Roy,C. (2017). Communication Between Cultures. 9th, Boston: CENGAGE LEARNING
After enrolment, students can check the Books and Tools area in iLearn for the full Resource List.
[email protected] & Email:[email protected] is the online learning environment at Bond University and is used to provide access to subject materials, lecture recordings and detailed subject information regarding the subject curriculum, assessment and timing. Both iLearn and the Student Email facility are used to provide important subject notifications. Additionally, official correspondence from the University will be forwarded to students’ Bond email account and must be monitored by the student.

To access these services, log on to the Student Portal from the Bond University website as

Enrolment requirements

Requisites: ?


Restrictions: ?


Assurance of learning

Assurance of Learning means that universities take responsibility for creating, monitoring and updating curriculum, teaching and assessment so that students graduate with the knowledge, skills and attributes they need for employability and/or further study.

At Bond University, we carefully develop subject and program outcomes to ensure that student learning in each subject contributes to the whole student experience. Students are encouraged to carefully read and consider subject and program outcomes as combined elements.

Program Learning Outcomes (PLOs)

Program Learning Outcomes provide a broad and measurable set of standards that incorporate a range of knowledge and skills that will be achieved on completion of the program. If you are undertaking this subject as part of a degree program, you should refer to the relevant degree program outcomes and graduate attributes as they relate to this subject.

Find your program

Subject Learning Outcomes (SLOs)

On successful completion of this subject the learner will be able to:
  1. Demonstrate understanding of the influence that culture and academic mobility have on individuals from diametrically opposed civilisations.
  2. Acquire insight into diverse identities and analyse their cultural, social, political and historical dimensions.
  3. Display skills and strategies that enable effective intercultural communication competence globally.
  4. Devise effective verbal and non-verbal intercultural communication strategies in personal, professional and collaborative contexts.
  5. Demonstrate a sound knowledge of relevant disciplines, theory and research, and the ability to critically evaluate, manage, reflect on, integrate and apply it in intercultural contexts.
  6. Demonstrate an understanding of the standards, ethics, and values of their profession and citizenship obligations, in both the local and global contexts.


Assessment details

TypeTask%Timing*Outcomes assessed
Oral Presentation § (In pairs) Presentation of analysis of Intercultural Dialogue Encounter predicated on communication theory - acculturation, identity issues, core values, cultural postulates, Verbal & Non-Verbal Comm. etc. First part ( Wk. 2-5) - Interviews in pairs. Second - 20 minute Presentation in pairs (5 minute discussion). (Wk. 6 - 11) 30% Ongoing 1, 2, 3, 4, 5.
Tutorial Activity 2 questions based on chapter information prepared for tutorial discussion in Weeks (3 -7) & (8 -11). 15% Ongoing 1, 2, 3, 4, 5, 6.
Reflective Essay § Based on communication theory and practice; applied to an intercultural communication issue, policy or occurrence. 20% Week 11 1, 3, 4, 5, 6.
In-Class Quiz - Individual MCQs & Critical Incidents 35% Week 12 1, 2, 4, 5, 6.
  • § Indicates group/teamwork-based assessment
  • * Assessment timing is indicative of the week that the assessment is due or begins (where conducted over multiple weeks), and is based on the standard University academic calendar
  • C = Students must reach a level of competency to successfully complete this assessment.

Assessment criteria

High Distinction 85-100 Outstanding or exemplary performance in the following areas: interpretative ability; intellectual initiative in response to questions; mastery of the skills required by the subject, general levels of knowledge and analytic ability or clear thinking.
Distinction 75-84 Usually awarded to students whose performance goes well beyond the minimum requirements set for tasks required in assessment, and who perform well in most of the above areas.
Credit 65-74 Usually awarded to students whose performance is considered to go beyond the minimum requirements for work set for assessment. Assessable work is typically characterised by a strong performance in some of the capacities listed above.
Pass 50-64 Usually awarded to students whose performance meets the requirements set for work provided for assessment.
Fail 0-49 Usually awarded to students whose performance is not considered to meet the minimum requirements set for particular tasks. The fail grade may be a result of insufficient preparation, of inattention to assignment guidelines or lack of academic ability. A frequent cause of failure is lack of attention to subject or assignment guidelines.

Quality assurance

For the purposes of quality assurance, Bond University conducts an evaluation process to measure and document student assessment as evidence of the extent to which program and subject learning outcomes are achieved. Some examples of student work will be retained for potential research and quality auditing purposes only. Any student work used will be treated confidentially and no student grades will be affected.

Study information

Submission procedures

Students must check the [email protected] subject site for detailed assessment information and submission procedures.

Policy on late submission and extensions

A student who has not established a basis for an extension in compliance with University and Faculty policy either by 1) not applying before the assessment due date or 2) by having an application rejected due to failure to show a justifiable cause for an extension, will receive a penalty on assessment submitted after its due date. The penalty will be 10% of marks awarded to that assessment for every day late, with the first day counted after the required submission time has passed. No assessment will be accepted for consideration seven calendar days after the due date. Where a student has been granted an extension, the late penalty starts from the new due date and time set out in the extension.

Policy on plagiarism

University’s Academic Integrity Policy defines plagiarism as the act of misrepresenting as one’s own original work: another’s ideas, interpretations, words, or creative works; and/or one’s own previous ideas, interpretations, words, or creative work without acknowledging that it was used previously (i.e., self-plagiarism). The University considers the act of plagiarising to be a breach of the Student Conduct Code and, therefore, subject to the Discipline Regulations which provide for a range of penalties including the reduction of marks or grades, fines and suspension from the University.

Bond University utilises Originality Reporting software to inform academic integrity.

Feedback on assessment

Feedback on assessment will be provided to students within two weeks of the assessment submission due date, as per the Assessment Policy.

Disability support

If you have a disability, illness, injury or health condition that impacts your capacity to complete studies, exams or assessment tasks, it is important you let us know your special requirements, early in the semester. Students will need to make an application for support and submit it with recent, comprehensive documentation at an appointment with a Disability Officer. Students with a disability are encouraged to contact the Disability Office at the earliest possible time, to meet staff and learn about the services available to meet your specific needs. Please note that late notification or failure to disclose your disability can be to your disadvantage as the University cannot guarantee support under such circumstances.

Additional subject information

Depending on enrolments, students work in pairs on their Intercultural Dialogue Encounters (Wk 2-5) During two tutorial sessions Wk (3 -7) & (8-11), student participation will be formally assessed. Student presentations (in pairs) (Wk 6-11) Detailed subject guide on iLearn site. Students must prepare and submit for approval 6-8 questions for intercultural interviews (Wk 2-5).

Subject curriculum

Overview of the course with discussions about social challenges, ecological concerns, humanitarian and legal cooperation, political issues and security concerns. ASSESSMENT requirements in Wk. 1 tutorial

1, 2, 6.

Definition, components and uses of Human Communication. Discussions on CULTURE. Examining Culture Shock and Reverse Culture Shock. Developing Intercultural Competence.

1, 2, 3, 5, 6.

The influence of Perception. Beliefs, values and behaviors. Using Hofstede Centre to compare countries. Investigating other theories. Understanding, choosing and applying cultural patterns.

1, 2, 3, 5, 6.

Lessons from the family. Definitions, functions, variants in family interaction and social skills. The Elderly.

1, 2, 3, 6.

Cultural history -- The influence of history. Worldview and culture -- Manifestations and constructs of Worldviews. Religion and human behavior. Common elements of Religion -- Overview of 6 major religions.

1, 2, 6.

Situating the individual. The influence, acquisition and development of identity. Defining, and examining social identities. The dark side of Identity. Globalization and cultural identity.

1, 2, 3, 5, 6.

Language and culture. Functions and characteristics of language. Interpreting - cultural considerations. Developing language competence.

1, 2, 3, 4, 5, 6.

Definition, functions, classifications and study of nonverbal communication. Nonverbal communication and culture. Developing competency in this area.

1, 2, 3, 4, 5, 6.

Focus on business and educational contexts. Assumptions grounding communication contexts. International communication in contexts. IC in globalized business and role of language. Education in the globalized society. Cultural attitudes. The multicultural classroom.

1, 2, 3, 4, 5, 6.

Applications in Healthcare. Intercultural communication in a dynamic world. Managing Culture Shock and enhancing acculturation. Obstacles. Ethical considerations in communication.

1, 2, 3, 4, 5, 6.

Practice session: MCQs from past assessments, and discussion on Critical Incidents.

1, 2, 3, 4, 5, 6.
Approved on: Jul 8, 2021. Edition: 4.1