COMN11-102: Strategic Speaking and Writing

Description

Whether the goal is to convince one person through conversation, sway a small group of work colleagues, or win over the public, the act of persuasion lies at the heart of the human experience. This subject investigates how you can convince others to change their attitudes and behaviour to (ethically) accomplish your goals through public speaking and writing. Taking an audience-centred approach to communication, you will examine the broader societal issues that shape our understanding of audiences and their behaviours. The persuasive power of narratives and stories will also be examined, based on the idea that individuals can integrate information from stories into their real-world belief structures. This subject aims to equip you with the skills to be influential and discerning creators and consumers of persuasive messages within various contexts.

Subject details

Type: Undergraduate Subject
Code: COMN11-102
EFTSL: 0.125
Faculty: Faculty of Society and Design
Semesters offered:
  • September 2022 [Standard Offering]
  • January 2023 [Standard Offering]
  • May 2023 [Standard Offering]
Credit: 10
Study areas:
  • Communication, Film, and Creative Media
Subject fees:
  • Commencing in 2022: $3,950.00
  • Commencing in 2023: $4,050.00
  • Commencing in 2022: $5,260.00
  • Commencing in 2023: $5,400.00

Learning outcomes

  1. Explain persuasive processes and practices in professional and personal contexts.
  2. Recognise opportunities for influence, and employ effective strategies for building support.
  3. Use a wide variety of communication channels: face-to-face conversation, speeches before groups, messages through the media, non-verbal expressions, and written documents.
  4. Integrate narratives as a means for strategic influence in creating persuasive messages.

Enrolment requirements

Requisites:

Nil
Assumed knowledge:

Assumed knowledge is the minimum level of knowledge of a subject area that students are assumed to have acquired through previous study. It is the responsibility of students to ensure they meet the assumed knowledge expectations of the subject. Students who do not possess this prior knowledge are strongly recommended against enrolling and do so at their own risk. No concessions will be made for students’ lack of prior knowledge.

Restrictions:

Subject outlines

Subject dates

  • Standard Offering
    Enrolment opens: 17/07/2022
    Semester start: 12/09/2022
    Subject start: 12/09/2022
    Cancellation 1: 26/09/2022
    Cancellation 2: 03/10/2022
    Last enrolment: 25/09/2022
    Withdraw - Financial: 08/10/2022
    Withdraw - Academic: 29/10/2022
    Teaching census: 07/10/2022
  • Standard Offering
    Enrolment opens: 13/11/2022
    Semester start: 16/01/2023
    Subject start: 16/01/2023
    Cancellation 1: 30/01/2023
    Cancellation 2: 06/02/2023
    Last enrolment: 29/01/2023
    Withdraw - Financial: 11/02/2023
    Withdraw - Academic: 04/03/2023
    Teaching census: 10/02/2023
  • Standard Offering
    Enrolment opens: 19/03/2023
    Semester start: 15/05/2023
    Subject start: 15/05/2023
    Cancellation 1: 29/05/2023
    Cancellation 2: 05/06/2023
    Last enrolment: 28/05/2023
    Withdraw - Financial: 10/06/2023
    Withdraw - Academic: 01/07/2023
    Teaching census: 09/06/2023
Standard Offering
Enrolment opens: 17/07/2022
Semester start: 12/09/2022
Subject start: 12/09/2022
Cancellation 1: 26/09/2022
Cancellation 2: 03/10/2022
Last enrolment: 25/09/2022
Withdraw - Financial: 08/10/2022
Withdraw - Academic: 29/10/2022
Teaching census: 07/10/2022