Sport Information will aim to enhance the students understanding and ability to create, assess and report in a variety of sport contexts. This may include the management of sport data results, tracking performance KPI's and communication with relevant stakeholders. Such stakeholders may include state and federal government; NSO's and SSO's; SIS/SAS and other non- profit organisations; and, the community at large. The development of an appreciation of and the ability to use, appropriate forms of communication depending on context and stakeholder will be developed. This subject will also explore the use of media/social media as a communication and information tool for sport managers.
|Academic unit:||Bond Business School|
|Subject title:||Sport Information|
Delivery & attendance
|Attendance and learning activities:||Attendance at all class sessions is expected. Students are expected to notify the instructor of any absences with as much advance notice as possible.|
|Prescribed resources:|| |
|[email protected] & Email:||[email protected] is the online learning environment at Bond University and is used to provide access to subject materials, lecture recordings and detailed subject information regarding the subject curriculum, assessment and timing. Both iLearn and the Student Email facility are used to provide important subject notifications. Additionally, official correspondence from the University will be forwarded to students’ Bond email account and must be monitored by the student.|
To access these services, log on to the Student Portal from the Bond University website as www.bond.edu.au
Assurance of learning
Assurance of Learning means that universities take responsibility for creating, monitoring and updating curriculum, teaching and assessment so that students graduate with the knowledge, skills and attributes they need for employability and/or further study.
At Bond University, we carefully develop subject and program outcomes to ensure that student learning in each subject contributes to the whole student experience. Students are encouraged to carefully read and consider subject and program outcomes as combined elements.
Program Learning Outcomes (PLOs)
Program Learning Outcomes provide a broad and measurable set of standards that incorporate a range of knowledge and skills that will be achieved on completion of the program. If you are undertaking this subject as part of a degree program, you should refer to the relevant degree program outcomes and graduate attributes as they relate to this subject.
Subject Learning Outcomes (SLOs)
On successful completion of this subject the learner will be able to:
- Examine the role of sport communication in the management of sport.
- Identify the types of information required by stakeholders and the concomitant appropriate communication.
- Describe the production process for the appropriate media content in sport communication.
- Demonstrate an understanding of the complex reporting mechanisms and information dissemination processes required in sport.
|Creative Piece||Create a Sport Blog commenting on your own and in class topics.||30%||Progressive||1, 2, 3, 4.|
|Project Report §||Sporting Club Project - assist a local sport club in preparing documents associated with governance, social media and marketing.||25%||Week 10||1, 2.|
|Presentation §||Present the Sporting Club project in class, highlighting the pieces of work you completed for the sports club.||10%||Week 10||1, 2, 3, 4.|
|Computer-Aided Examination (Closed)||Comprehensive final examination||35%||Final Examination Period||1, 2, 3, 4.|
Students must complete all assessment tasks to pass the subject.
- § Indicates group/teamwork-based assessment
- * Assessment timing is indicative of the week that the assessment is due or begins (where conducted over multiple weeks), and is based on the standard University academic calendar
- C = Students must reach a level of competency to successfully complete this assessment.
|High Distinction||85-100||Outstanding or exemplary performance in the following areas: interpretative ability; intellectual initiative in response to questions; mastery of the skills required by the subject, general levels of knowledge and analytic ability or clear thinking.|
|Distinction||75-84||Usually awarded to students whose performance goes well beyond the minimum requirements set for tasks required in assessment, and who perform well in most of the above areas.|
|Credit||65-74||Usually awarded to students whose performance is considered to go beyond the minimum requirements for work set for assessment. Assessable work is typically characterised by a strong performance in some of the capacities listed above.|
|Pass||50-64||Usually awarded to students whose performance meets the requirements set for work provided for assessment.|
|Fail||0-49||Usually awarded to students whose performance is not considered to meet the minimum requirements set for particular tasks. The fail grade may be a result of insufficient preparation, of inattention to assignment guidelines or lack of academic ability. A frequent cause of failure is lack of attention to subject or assignment guidelines.|
For the purposes of quality assurance, Bond University conducts an evaluation process to measure and document student assessment as evidence of the extent to which program and subject learning outcomes are achieved. Some examples of student work will be retained for potential research and quality auditing purposes only. Any student work used will be treated confidentially and no student grades will be affected.
Students must check the [email protected] subject site for detailed assessment information and submission procedures.
Policy on late submission and extensions
A late penalty will be applied to all overdue assessment tasks unless an extension is granted by the subject coordinator. The standard penalty will be 10% of marks awarded to that assessment per day late with no assessment to be accepted seven days after the due date. Where a student is granted an extension, the penalty of 10% per day late starts from the new due date.
Policy on plagiarism
University’s Academic Integrity Policy defines plagiarism as the act of misrepresenting as one’s own original work: another’s ideas, interpretations, words, or creative works; and/or one’s own previous ideas, interpretations, words, or creative work without acknowledging that it was used previously (i.e., self-plagiarism). The University considers the act of plagiarising to be a breach of the Student Conduct Code and, therefore, subject to the Discipline Regulations which provide for a range of penalties including the reduction of marks or grades, fines and suspension from the University.
Feedback on assessment
Feedback on assessment will be provided to students within two weeks of the assessment submission due date, as per the Assessment Policy.
If you have a disability, illness, injury or health condition that impacts your capacity to complete studies, exams or assessment tasks, it is important you let us know your special requirements, early in the semester. Students will need to make an application for support and submit it with recent, comprehensive documentation at an appointment with a Disability Officer. Students with a disability are encouraged to contact the Disability Office at the earliest possible time, to meet staff and learn about the services available to meet your specific needs. Please note that late notification or failure to disclose your disability can be to your disadvantage as the University cannot guarantee support under such circumstances.
Additional subject information
A peer-evaluation system will be used in this subject to help determine the individual marks for all group assessments. As part of the requirements for Business School quality accreditation, the Bond Business School employs an evaluation process to measure and document student assessment as evidence of the extent to which program and subject learning outcomes are achieved. Some examples of student work will be retained for potential research and quality auditing purposes only. Any student work used will be treated confidentially and no student grades will be affected.
Introduction to key concepts. Overview of assessment tasks
Sport stories - TV, images, print, documents, online
Forms of Communication. Style, grammar, format. Understanding the various writing style for various mediums
What is social media? How important is it?
Writing for social media. How to be effective in the sport social media space
Planning, regulation/law. How to write governance documents
Reporting, databases, performance evaluations, strategic planning, succession planning
Sport media releases, press conferences, handling the media
Technology to improve sport management. Technology to change sport as we know it - esports. spectating sports. information sharing. managing sport data.
Importance of broadcasting, attracting audiences
Applied sport club communication
Course Summary, exam preparation, the future of sport communication