ENFB71-104: Entrepreneurship and Innovation

This subject is designed to help students develop fundamental entrepreneurial knowledge and skills. This includes the processes, heuristics and tools that inform entrepreneurial strategy, whether applied to the creation and growth of a new venture or leading change and innovation in the context of an established, mature organisation. Using a case-based, experiential approach, students examine start-up and innovation strategies that new and established companies have used to become world-class leaders in their industries. This subject is open to all disciplines and programs.