HRTM71-206: Tourism Analysis and Evaluation

Description

Operators, investors, and government authorities increasingly rely on research data to inform decisions that aim to maximise financial returns as well as social and economic benefits of tourism-related projects. In this subject, students will learn about relevant tourism databases and develop skills in collecting, analysing, and reporting data in formats that are accessible to various tourism stakeholder groups. They will develop skills that are important in tourism and hospitality operations and related government departments, where managers need to be able to read, analyse and interpret data in order to make informed decisions and communicate results to stakeholders.

Subject details

Type: Postgraduate Subject
Code: HRTM71-206
EFTSL: 0.125
Faculty: Bond Business School
Semesters offered:
  • May 2023 [Standard Offering]
Credit: 10
Study areas:
  • Business, Commerce, and Entrepreneurship
Subject fees:
  • Commencing in 2022: $5,170.00
  • Commencing in 2023: $5,300.00
  • Commencing in 2022: $5,570.00
  • Commencing in 2023: $5,710.00

Learning outcomes

  1. Create research questions to investigate relevant tourism issues.
  2. Demonstrate the ability to locate, synthesise, and interpret secondary tourism data and summarise relevant research insights for tourism stakeholders.
  3. Demonstrate the ability to plan, collect, analyse, and interpret primary tourism data and summarise relevant research insights for tourism stakeholders.
  4. Compose a tourism project evaluation using a triple bottom line framework evaluating measurement approaches and challenges for economic, social and environmental impacts of tourism.

Enrolment requirements

Requisites:

Nil
Assumed knowledge:

Assumed knowledge is the minimum level of knowledge of a subject area that students are assumed to have acquired through previous study. It is the responsibility of students to ensure they meet the assumed knowledge expectations of the subject. Students who do not possess this prior knowledge are strongly recommended against enrolling and do so at their own risk. No concessions will be made for students’ lack of prior knowledge.

Restrictions:

Subject outlines

Subject dates

  • Standard Offering
    Enrolment opens: 19/03/2023
    Semester start: 15/05/2023
    Subject start: 15/05/2023
    Cancellation 1: 29/05/2023
    Cancellation 2: 05/06/2023
    Last enrolment: 28/05/2023
    Withdraw - Financial: 10/06/2023
    Withdraw - Academic: 01/07/2023
    Teaching census: 09/06/2023
Standard Offering
Enrolment opens: 19/03/2023
Semester start: 15/05/2023
Subject start: 15/05/2023
Cancellation 1: 29/05/2023
Cancellation 2: 05/06/2023
Last enrolment: 28/05/2023
Withdraw - Financial: 10/06/2023
Withdraw - Academic: 01/07/2023
Teaching census: 09/06/2023