| Type: | Postgraduate Subject |
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| Code: | HRTM71-204 |
| EFTSL: | 0.125 |
| Faculty: | Bond Business School |
| Semesters offered: |
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| Credit: | 10 |
| Study areas: |
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| Subject fees: |
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Description
Tourism is by its nature a people’s industry focused on management and understanding of human emotions and wellbeing making it the global “business of happiness". Yet managing the business of happiness is a challenging task. Managers in tourism and hospitality need to have a wide range of skills and knowledge to successfully navigate in competitive and dynamic international markets. In this subject, you will learn about the key challenges, innovations and issues shaping the global tourism and hospitality sector and develop skills and knowledge that could lead to successful international management careers in this international industry.
Subject details
Learning outcomes
- Explain the structure of the tourism and hospitality industries and the economic and social contributions of these sectors at national and international level.
- Explain the key skills required by managers in the tourism and hospitality industries and strategies for developing those skills.
- Analyse the role of government in regulation and promotion of the tourism and hospitality industries.
- Critique the key issues related to sustainability for tourism and hospitality organisations.
- Critically evaluate role of the tourism sector in managing the happiness and wellbeing of tourism and hospitality stakeholders.
- Evaluate management strategies for service delivery organisations.
- Analyse case studies to explain critical success factors for managing people in tourism and hospitality businesses.
- Critically evaluate key tourism impacts and explain how they can be managed.
Enrolment requirements
| Requisites: |
Nil |
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| Assumed knowledge: |
Assumed knowledge is the minimum level of knowledge of a subject area that students are assumed to have acquired through previous study. It is the responsibility of students to ensure they meet the assumed knowledge expectations of the subject. Students who do not possess this prior knowledge are strongly recommended against enrolling and do so at their own risk. No concessions will be made for students’ lack of prior knowledge.
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| Restrictions: |
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Subject outlines
- January 2026 [Standard - Tourism: The Business of Happiness]
- January 2025 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2024 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2023 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2022 [Standard - Contemporary Issues in Hospitality and Tourism Management]
- January 2021 [Standard - Contemporary Issues in Hospitality and Tourism Management]
Subject dates
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January 2026
Standard Offering Enrolment opens: 16/11/2025 Semester start: 19/01/2026 Subject start: 19/01/2026 Last enrolment: 01/02/2026 Teaching census: 13/02/2026 Withdraw - Financial: 14/02/2026 Withdraw - Academic: 07/03/2026
| Standard Offering | |
|---|---|
| Enrolment opens: | 16/11/2025 |
| Semester start: | 19/01/2026 |
| Subject start: | 19/01/2026 |
| Last enrolment: | 01/02/2026 |
| Teaching census: | 13/02/2026 |
| Withdraw - Financial: | 14/02/2026 |
| Withdraw - Academic: | 07/03/2026 |