This subject immerses students in a practical, user-centric approach for the creative, evidence-based resolution of problems. This iterative, collaborative process draws heavily from design thinking and is applicable to a broad array of societal, organisational and project challenges. Key elements include a focus on understanding and empathising with the user, challenging assumptions, considering multiple perspectives, generating and exploring creative ideas, making and learning from mistakes, questioning implications and adaptively planning the implementation of validated solutions. It is a way of thinking and working as well as a collection of hands-on methods, and is especially useful in addressing problems that are ill-defined, complex or unknown, leading to innovative change. The approach can help project teams learn faster and achieve more effective and creative outcomes, while reducing the risks associated with launching new ideas or implementing change initiatives. This subject is open to all disciplines and programs to support the interdisciplinary problem-solving nature of this approach.
|Bond Business School|
- September 2021 [Non-Standard Offering]
- January 2022 [Non-Standard Offering]
- May 2022 [Non-Standard Offering]
- September 2022 [Non-Standard Offering]
- January 2023 [Standard Offering]
- May 2023 [Non-Standard Offering]
- September 2023 [Non-Standard Offering]
- Commencing in 2021: $5,570
- Commencing in 2022: $5,570
1. Demonstrate knowledge of, and personal self-efficacy regarding, creativity, problem-solving and managing complex projects.
2. Demonstrate the ability to thoroughly understand and define a problem or need from a user perspective (e.g., using tools such as problem/need statements, observation logs, interviews, ethnographies, surveys, camera studies, user profiles, empathy maps, etc.).
3. Demonstrate the ability to use rapid prototyping to gain and use feedback to iteratively test and refine possible solutions to a defined need.
4. Demonstrate the capacity to work collaboratively to generate and implement creative ideas.
5. Plan for the implementation of a designed solution, outlining resource needs, timelines, risk management considerations and related details.
6. Evaluate your work and that of others to provide useful/constructive feedback enabling continuous improvement and learning.
7. Demonstrate the ability to critically reflect on and learn from personal experience and feedback from others to enable your continued development.
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