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COMN11-102: Strategic Speaking and Writing

Description

Whether the goal is to convince one person through conversation, sway a small group of work colleagues, or win over the public, the act of persuasion lies at the heart of the human experience. This subject investigates how you can convince others to change their attitudes and behaviour to (ethically) accomplish your goals through public speaking and writing. Taking an audience-centred approach to communication, you will examine the broader societal issues that shape our understanding of audiences and their behaviours. The persuasive power of narratives and stories will also be examined, based on the idea that individuals can integrate information from stories into their real-world belief structures. This subject aims to equip you with the skills to be influential and discerning creators and consumers of persuasive messages within various contexts.

Subject details

TypeUndergraduate
CodeCOMN11-102
EFTSL0.125
FacultyFaculty of Society & Design
Semesters offered
  • May 2021 [Standard Offering]
  • September 2021 [Standard Offering]
  • January 2022 [Standard Offering]
  • May 2022 [Standard Offering]
  • September 2022 [Standard Offering]
  • January 2023 [Standard Offering]
  • May 2023 [Standard Offering]
  • September 2023 [Standard Offering]
Credit10
Study areas
  • Communication and Creative Media
Subject fees
  • Current: $5,010
  • Commencing in May 2021: $5,260

Learning outcomes

1. Understand persuasive processes and practices in professional and personal contexts.
2. Recognise opportunities for influence, and employ effective strategies for building support.
3. Use a wide variety of communication channels: face-to-face conversation, speeches before groups, messages through the media, non-verbal expressions, and written documents.
4. Integrate narratives as a means for strategic influence in creating persuasive messages.

Enrolment requirements

Requisites: ?

Nil

Restrictions: ?

Nil

Subject outlines

Subject dates

Standard Offering
Enrolment opens02/08/2020
Semester start14/09/2020
Subject start14/09/2020
Cancellation 1?28/09/2020
Cancellation 2?05/10/2020
Last enrolment27/09/2020
Withdraw – Financial?10/10/2020
Withdraw – Academic?31/10/2020
Teaching census?09/10/2020
Standard Offering
Enrolment opens15/11/2020
Semester start18/01/2021
Subject start18/01/2021
Cancellation 1?01/02/2021
Cancellation 2?08/02/2021
Last enrolment31/01/2021
Withdraw – Financial?13/02/2021
Withdraw – Academic?06/03/2021
Teaching census?12/02/2021
Standard Offering
Enrolment opens21/03/2021
Semester start17/05/2021
Subject start17/05/2021
Cancellation 1?31/05/2021
Cancellation 2?07/06/2021
Last enrolment30/05/2021
Withdraw – Financial?12/06/2021
Withdraw – Academic?03/07/2021
Teaching census?11/06/2021