This subject investigates what is required for a good strategy and what distinguishes it from a poor one in a real business world.
It will explore what strategy is and why it is important for a successful business. It is followed by the discussions on key components of a strategy using real case examples. A good strategy is composed of elements relevant to the situation you are in. For example, customer, competitor, company, and a “story” which illustrates why and how the strategy will succeed. We also discuss patterns of good strategies using real examples.
|Faculty||Bond Business School|
1. Demonstrate a holistic understanding of how business and corporate strategies operate in the real world and the composition of relevant elements
2. Analyse patterns of successful strategies and apply them in developing a strategy of their own
3. Apply behavioural and mindset techniques required of a successful strategist
Assumed knowledge is the minimum level of knowledge of a subject area that students are assumed to have acquired through previous study. It is the responsibility of students to ensure they meet the assumed knowledge expectations of the subject. Students who do not possess this prior knowledge are strongly recommended against enrolling and do so at their own risk. No concessions will be made for students’ lack of prior knowledge.
Assumed Prior Learning (or equivalent):
Must be admitted into a BBT/MBA Program
|Non-Standard Offering - Bond-BBT|
|Withdraw – Financial?||21/10/2019|
|Withdraw – Academic?||03/11/2019|